Pragmatic Play enters East African market

Pragmatic Play returns to East African gambling markets with Odibets. Pragmatic’s slots and live dealer games will be unavailable.

In addition to Nigeria, Kenya boasts some of the most permissive – yet controlled – gambling regulations in the world. Gaming has been allowed in Kenya for almost 60 years, attracting the attention of European gambling firms.

Pragmatic Play has recently signed an agreement to win a new customer in the nation. More here.

Pragmatic Play:

Pragmatic Play is an iGaming content developer. Simply said, they are a leader in the sector and produce casino games for online casinos. Some of the games developed by their team include conventional slots and live casino games with a dealer live-streamed from one of their facilities.

It is one of the leading providers of online slot games and offers some of the most popular ever. This includes creating five new slot games every month.

Pragmatic Play returns to East Africa!

Pragmatic Play has just announced new collaborations with iGaming firms in East Africa. Their most recent agreement was with Odibet, a Kenyan gambling business.

Pragmatic Play’s series of alliances and transactions with East African gaming firms indicates their hand and ambition to enter this interesting and profitable industry.


Odibets is a prominent Kenyan online casino. Odibets can now enjoy Pragmatic Play’s slot games and a growing selection of live dealer games. This includes Sweet Bonanza, Wolf Gold, Gates of Olympus, and more Pragmatic slot games.

The live dealer portfolio will contain several traditional casino games. Some games combine conventional elements with new game-show-style encounters. Sweet Bonanza, a live dealer game derived from one of Odibets top slot games, is one of the most thrilling titles available.

The partnership’s reply

Pragmatic Play’s Chief Business Development Officer, Yossi Barzely, expressed his joy at gaining another customer in East Africa. He said that partnering with reputable companies would enable them better serve local Kenyan gamers.

Aggrey Sayi, Marketing Manager at Odibets, shared similar sentiments and discussed how adopting Pragmatic products can strengthen their gaming offerings.

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